Movies are run by the Illuminati!!

This article describes an audience that watched The Good the Bad and the Ugly with BRAIN SENSORS! Scientists studied the brain scans and found each audience member had relatively the same brain reactions! The director not only manipulates the movie, but the audience too! The director must provoke the intended response or the outcome could really damage the entire film. Basically, the reason Guardians of the Galaxy is better than Man of Steel is because the director could light up reactions FAR better (I'm not disrespecting Nolan, he's good at provoking thought, but emotion and character... he struggles with).
  This was pretty interesting. I didn't realize how manipulated I was by movies. It really shows how much power the director has in a project, and that even small choices have a big impact ON OUR MINDS!!!